Living at Carolina Square means you’re at the heart of Chapel Hill’s vibrant culture—and just steps away from Franklin Street’s best shopping destinations. Whether you’re gearing up for a football Saturday at Kenan Stadium or a basketball showdown at the Dean Dome, finding the perfect game day outfit is part of the tradition. Here’s your guide to the top local spots to shop UNC apparel and accessories, all within walking distance of Carolina Square.
1. Shrunken Head Boutique & Tailgate by SH
📍 155 & 161 E. Franklin Street
A Chapel Hill institution since 1969, Shrunken Head Boutique is your go-to for officially licensed UNC gear. From cozy sweatshirts and vintage-style tees to Carolina Blue headwear and jewelry, this family-owned shop has something for every fan. Their sister store, Tailgate by SH, offers even more game day essentials, including bobbleheads, drinkware, and themed auto accessories.
Pro Tip: Buy two t-shirts and get a free Shrunken Head logo tee—perfect for layering on cooler game days.
2. Chapel Hill Sportswear
📍 119 E. Franklin Street
Just a few steps from Carolina Square, Chapel Hill Sportswear is the largest UNC apparel store downtown and a proud partner of UNC Athletics. Alumni-owned since 1989, this shop features everything from Nike jerseys and fitted caps to exclusive NIL athlete tees and championship gear. Whether you’re shopping for yourself or the whole family, their wide selection includes infant, youth, and adult sizes.
Must-Have: The 2025 ACC Champion Locker Room Tee is a fan favorite this season.
3. Julian’s Chapel Hill
📍 135 E. Franklin Street
For those looking to elevate their game day look, Julian’s offers luxury Carolina-themed clothing and accessories. Serving the community for over 80 years, Julian’s blends timeless style with Tar Heel pride. Their Oxford shirts with Carolina barstripe trim are perfect for tailgates that turn into upscale alumni events.
Style Tip: Loosen the collar and flip the cuffs for a casual yet polished tailgate vibe.
Living at Carolina Square: A Shopper’s Paradise
Residents of Carolina Square enjoy unmatched access to Chapel Hill’s best retail spots. With Franklin Street just steps away, you can grab your outfit, accessories, and even last-minute gifts without ever needing to drive. Whether you’re a student, alum, or lifelong Tar Heel, these shops make it easy to show your Carolina pride in style.
